Category: Promotion
Hosting contests and sweepstakes is a popular strategy for brand promotion and customer engagement. But the success of these campaigns hinge on more…
In the golden age of television, people understood ads paid for the content on TV. If someone didn’t want ads, then the solution was to pay…
We all know promotions get consumers excited about a new product or service and generate social media buzz. This is why many companies…
Sweepstakes, contests, and other incentive-driven marketing promotions are proven ways to engage and reward your consumer base. They can also…
When a company thinks about its next promotion, everyone likes to talk about the potential positive outcomes such as increasing sales, trending…
Use our S.M.A.R.T. approach to help make sure that you know how your promotion measures up against your marketing goals. If you structure your…
As your contest or sweepstakes draws to an end, you may be tempted to let out a sigh of relief, believing that all of the hard work is over;…
Some tasks are best handled prior to the launch of a new giveaway. Attempting to do these things after the launch is, as they say, putting the…
In order to host a successful giveaway, you have to ensure that people know about it and that they will want to enter. That means you’ll…
Promotions are almost an age-old marketing staple. People are attracted to your brand and products when you give something away. Sure, it’s…