Cross Promotions
ESG has a special expertise and experience in conceptualizing Cross Promotions between Media Companies and Brand marketers. We create, package and execute cross promotional marketing campaigns which integrate programming, program promotion, brand marketing and advertising strategies across media platforms.
We understand how to leverage Traditional Media and Online/Mobile Media for the greatest impact on audience growth and brand marketing objectives.
We extend the value of the “sponsorship” equation for the brand and the promotional equation for media properties.
We bring unmatched experience with Contest and Sweepstakes driven promotions along with back-end sweepstakes/contest administration services along with extraordinary insight and experience into consumer facing media and promotions across analog and digital platforms and top tier branding and marketing expertise.
Our Enteractive Solution™ encompasses Identification of branding and audience-related objectives through a consultative process
- Outside-the-box thinking to create new opportunities for media/brand partnerships
- Focus on custom solutions that solve problems and deliver measurable results
- Use of Sweepstakes and Contest to engage audience
- Extension of media and promotional impact and outreach across platforms: Online, Mobile, Email, Games
- Proven and innovative re-connections between Sponsors and programs
- "Permission" based enrollment and engagement of target audience/customers
Our Strategic relationships with industry leading technical and media experts allow us to provide turnkey Cross-platform executions.
CONTACT US for further information about how we can help you conceive and execute an exciting Cross Promotion campaign.