FOR IMMEDIATE RELEASE
June 20, 2009, Burbank, CA
Enteractive Solutions Group, Inc. (ESG) and Southport Marketing, LLC have announced a comprehensive strategic alliance which will enable both companies to expand and strengthen the scope of their turnkey promotional and experiential marketing offerings. The foundation of this strategic alliance is the shared mission of both organizations to be able to provide exact marketing solutions which best match the marketing goals and objectives of their Entertainment, Corporate and Media clients. This relationship offers both ESG and Southport the opportunity to expand the scope of their historical services and their shared commitment to excellence and customer service.
Southport Marketing brings more than 30 years experience in providing strategic experiential marketing solutions and unforgettable executions across a range of consumer and promotional platforms. They are a perfect compliment to ESG which has been providing promotional marketing, sweepstakes and contest administration, online and interactive services and solutions to its clients for over 19 years.
Alan Gerson, CEO and Principal of ESG said, “We have had the pleasure of working with the principals of Southport over the course of several years in their prior positions as top executives at General Motors R*Works. When Southport Marketing was formed in 2008, it was obvious to all of us that forming a strategic partnership would allow both companies to better serve their Entertainment, Media, Corporate and Agency clients.” Gerson added, “We are excited to be working with the talented staff at Southport to bring cost-effective and actionable solutions to clients’ marketing goals.”
Tim Young, President of Southport Marketing, commented on the strength of the strategic partnership between the two companies, “I am looking forward to working with ESG on future promotional endeavors,” stated Young. “Our ability to provide both strategic development and event management expertise combined with ESG’s ability to offer sweepstakes and contest administration as well as novel and proprietary Online and Mobile solutions, will result in exponential benefits for our clients. It is a partnership that makes sense for our clients first and foremost.”
About ESG: ESG is a full service marketing and promotions firm providing its clients with high quality and innovative promotional marketing services, specialized sweepstakes and contest administration, prizing, fulfillment and in-studio program compliance. ESG has offices in Burbank, CA, and Atlanta, GA. ESG is reachable online at www.enteractivesolutions.com and toll free at 1-888-295-0226.
About Southport Marketing: Southport Marketing is a marketing firm dedicated to providing its clients with strategic development and project management, experiential marketing, sponsorship evaluation and negotiation, and special events and meeting planning executions. Southport Marketing has offices in Thousand Oaks and San Diego, CA. Southport is reachable online at www.southportmarketinginc.com and 805-402-3627.